Thursday, March 11, 2010

Low-Tech and Simple Tips for Giving Customers a Personal Touch by Infopia

Blog post from Infopia

In today’s challenging economic times, acquiring new customers is one of the hardest things to do. And once you get them, the most important things you can do is to keep them! Here are a few simple “low-tech” tips for infusing loyalty into your business and customers:

Handwritten Notes
Keep an eye out for any large unit, large dollar, large volume orders and include in the package, or send separately, a personal hand written note. Especially in these days of email technology, nothing expresses true gratitude like a personal hand written thank you note.

Phone Calls
One way to show appreciation for your most loyal of customers is a short and meaningful phone call. And more likely than not, if you call during the middle of the day you are more likely to leave a message which makes the process go a whole lot faster! Regardless if you speak to them live or do in fact leave a message, the heartfelt feelings are the same.

Pre-printed Note Cards
The next time you have some printing done, make sure to draft up a standard “Nice talking to you” or “Thank you for being a valued buyer/customer” note card with your name and phone number. The note cards can be sent with the package or as a follow-up. This is a fast, easy and very low cost way to add a personal touch to your operations.

Regardless which of these low-tech methods you chose to introduce customer loyalty into your organization, remember to keep the message sincere and concise. And finally, the best place to start is to reach out to your premier customers - those that buy the most and or buy most often.

This blog post has been amended. To read the full blog post by Infopia, click here.

Founded in 1999, Infopia provides (Software as a Service) eCommerce solutions—helping eBay sellers grow their business efficiently and effectively.

1 comment:

Anonymous said...

Good post and this post helped me alot in my college assignement. Thank you as your information.